Ooh Fashion Edinburgh

Edinburgh, as a general rule, is generally dismissed as a fashion metropolis. Whilst on initial inspection this may be considered a fair appraisal-a sea of denim and grey is awash on the high streets as in most cities- closer inspection however reveals there is more individuality and effort made than is first discernible. Usually coming second to rival city Glasgow which after all has the highest sales of Versace outside Italy-quite why the inhabitants of the wettest city in Britain want to wear clothes and colours more suited to the baking sun drenched streets of Milan is beyond me- but their ‘style’ seems to emanate from the high street. Edinburgh’s inhabitants, on the other hand, favour a more eclectic mix and match flavour in their style endeavours resulting in a less uniform and more original, individual approach.

This is something that Gary Anderson of Ooh Fashion seems to have recognised and his fashion show at The Green Room on October 18th and subsequent Fashion Fair on the 22nd at the same venue intend to promote Edinburgh as a serious fashion contender. Established designers such as Psychomoda will rub shoulders with newer upcoming contributors such as Kakao by K guaranteeing there will be something to appeal to everyone. For the fashionistas attending the fashion show on the 18th a further bonus is that the designers on show will be selling their designs at the fashion fair four days later and at heavily discounted prices to (Louboutin) boot. This beats even the top designers who usually have to deal with their designs being ripped off and the facsimile versions in High Street stores before their own original creations have even hit the shops.

As is the fashion these days Ooh Fashion is supporting a worthwhile charity- the Sick Kids Friends Foundation Charity- though at least in this case this is a genuine involvement not just this seasons latest fad. So why not use the moment to (over) indulge yourself and help others at the same time. That is something that requires true style and never goes out of fashion.



Both events will take place at the Green Room, 12 Picardy Place, Edinburgh, EH1 3JT.  Doors for the fashion show open at 7pm with the show starting at 8pm. Tickets are priced students £8, adults £10 and are available to pre-order by e-mailing Gary at as well as at the door on the night. “A fair of Fashion” is open to the public from 11am till 5pm and admittance is free.

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